Global Cool is a new campaign which aims to bring entertainment and the environment together. Global Cool officially launched its 10-year journey to defeat global warming this morning at the British Museum, London. Former pupil of the school and multi-platinum selling singer/songwriter KT Tunstall and Hollywood actor Josh Hartnett joined the Global Cool team in revealing their ambitious decade long strategy. Speaking at the launch, KT claimed she become a climate change campaigner after realising that she had an out-size carbon footprint. here's what she said.....“The average person emits around 15 tonnes of CO2 a year and I learned that, through the manufacture and transportation of 500,000 records, my emissions had gone up to around 650 tonnes.”
KT, who’s now sold over 3.6 million records, has since led the way in green touring through actions such as running her tour bus on environmentally-friendly biodiesel fuel, printing administration documents only on recycled paper and offsetting the entire CO2 emissions of her US tour – including that of all of her fans’ transport to and from shows.
KT went on to propose that in her opinion the best way to tackle climate change is make it “un-cool and unacceptable” not to be involved.
Click on the image above to link to the Global Cool website where you can read all about the campaign.
